25/04/2013 by Sarah Ritchie
You know those times when you see something that’s not quite believable and you think “uh huh, yeah, right”? After a career in the design and advertising industry, my life has been surrounded by “yeah, right” moments. I fast learned that you should never believe what you see in print…or on the web, TV or movies.
So when a friend of mine emailed me a photograph of a picture-perfect winter scene in Siberia, my first thought was “yeah, right”, that it could not possibly be real, and that the photographer had achieved some impressive post-production work with a bit of help from Photoshop.
Isn’t it sad that, instead of marveling at the wonders of natural beauty, I first had to doubt its reality. That’s a sad indictment on the modern propensity for visual deception.
On the plus-side, the photo became my incentive to do some investigation into Lake Baikal, Siberia. I discovered that this lake is the largest and deepest freshwater lake in the world; that it is 636km long, freezes in winter, and ice hummocks of stunningly clear turquoise form. So the stories (and photos), for once, are true. This particular beauty is 100% real.