haiku thinking in New York…

Leave a comment

04/12/2011 by Sarah Ritchie

Haiku road safety campaign

I have worked on two agency pitches for road safety campaigns. Never, in all our creative brainstorming, did anyone suggest we combine a haiku (Japanese poem) with QR codes as the basis for the campaign. Perhaps we should have as it is proving a hit (not literally, that would defeat the purpose) on the streets of New York!

Check out this website [here] for more campaign info, including the full haiku poems.

Advertisements

Your thoughts

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Sarah Ritchie
Canvassing My Friends Logo
Sarah Ritchie on Pinterest
while you were sleeping

Most read posts

Exhibitions

Finalist, Estuary Art Awards 2011
Exhibitor, The Original Art Sale 2011

Archives

© Sarah Ritchie 2014

Please do not use copies of my original artwork for profit, however you are welcome to share my artwork images as much as you like!

%d bloggers like this: